So a lot of people have asked me why I refer to myself as Jon M Bishop online as the M can be pretty pratty, comments I tend to agree with somewhat.
The problem is, there is another Jon Bishop. Well I’m sure there are plenty ruddy Jon Bishops on the planet as it is so boringly common, only eclipsed by, perhaps, John Smith, but in the social media blogging space, there is another Jon Bishop.
Needless to say, hanging in the same space talking about the same things with the exact same names is bound to cause confusion. So after some analysis and a show on The Podcast Sisters about keeping your online brand unique, I decided to tweak my name to Jon M Bishop for these reason:
- Jon Bishop beats me in the Google rankings.
- He posts more regularly than me.
- He’s been around longer than me.
- He’s got a better looking blog probably because he uses Wordpress. I will fix this one day!
- There are some other Jon Bishops kicking both our asses on the Google rankings including a DJ, a guitarist and a plastic surgeon.
Has it Worked?
Well searching for Jon Bishop, I place somewhere down the middle of the mighty third page. Search Jon M Bishop, and I’m bringing up the tail of the first page which is great. Although in reality, I don’t know how many people would search for Jon M Bishop when looking for me.
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