Oct 24, 2007

Ever considered Wikipedia Marketing?

Have you ever thought of boosting traffic to your / your company's website by listing on Wikipedia? I have and I must say that I am pleased with the results. That being said, people want to know how to get to my company's website as we offer critical services to the public. In the first month with just a few links in place, I have noticed over 200 unique visitors coming in from these links. Once I complete them all I'm sure this number will go into the thousands.

I think the lesson learnt here is as long you have some relevant info for the public, pop it up on Wikipedia and create a link to the relevant page on your website. Simple but effective really.

Not sure about the morality of using a brilliant and free service to humanity as a marketing tool but hey people are using Facebook for marketing these days so it can't be too bad.

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